Wednesday, 5 June 2013

ROAD TO BRAVITUDE

Hi friends,

If you haven't heard of Bravitude then you're on a loooooong thing. For the sake of other readers that aren't Nigerians, let me introduce you to Buttons Couture. Buttons Couture is a Nigerian Fashion label which started in 2009 producing shirts, trousers, dresses and jackets but has now carved a niche by specializing in jackets for both men and women. The person behind the brand is known as Remilekun Owadokun aka Remi Buttons. Her signature pieces are jackets made with buttons, although, her jackets have gone way and beyond the classic buttons look as she shows us more of her creativity. Now that you are up to speed about Buttons Couture, lets talk about Bravitude.

There's been a media buzz about Bravitude for a couple of weeks. Bravitude is the name of Remi Buttons 2013 Collection. The inspiration for the collection is prints which is now in vogue. Remi Buttons wanted to try uncharted waters by using prints and doing something that has never been done before in fashion. Following the past few weeks of achievements which has seen the Bravitude cross over into the Urban Dictionary, as well as the massive social media ruckus from the various definitions of the Bravitude which garnered over 20,000 impressions Top trending Topic Nationwide on twitter for Weeks, the Bravitude name is no longer simply a title for the collection, but has become a term which describes the essence of strength, youth, style, and creativity.

In order to take her fans and supporters along and make them feel like a family, Remi Buttons decided to do something a entirely different by creating and sharing a docu-series known as "Road to Bravitude". "Road to Bravitude" gives you a behind the scenes tour into the process and launch of her 2013 collection, Bravitude. The first episode of the "Road to Bravitude" series takes us through the fitting process for Ice Prince’s ensemble piece, showing us the combination style and disregard for convention that Bravitude stands for. 

Be Brave!


(FOR MOBILE VIEWERS) WATCH FITTING WITH ICE PRINCE- http://youtu.be/5mOPY-_2IEs 

Stay Connected, Join the Bravitude Conversation

https://twitter.com/ButtonsCouture

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https://www.youtube.com/ButtonsCouture

Enquiries: info@buttonscouture.com


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